shipping automationworkfloworder management

Automating Shipping Workflows: From Order to Delivery Notification

Build end-to-end shipping automation. Connect your e-commerce platform, automate carrier selection, and send customer notifications automatically.

January 9, 20266 min read28 views
Automating Shipping Workflows: From Order to Delivery Notification

Shipping Automation Overview

Manual shipping processes don't scale. Automating workflows from order receipt to delivery notification reduces errors, saves time, and improves customer experience.

Automation Architecture

Key Components

ComponentFunctionTools
Order importPull orders from platformAPI/Webhook
Address validationVerify/correct addressesValidation API
Rate shoppingSelect best carrierShipping API
Label generationCreate shipping labelsShipping API
TrackingMonitor delivery statusWebhooks
NotificationsUpdate customersEmail/SMS

Order Import Automation

E-commerce Platform Integration

PlatformMethodFrequency
ShopifyWebhook/APIReal-time
WooCommerceWebhook/APIReal-time
BigCommerceWebhookReal-time
AmazonSP-APIPolling (15 min)
eBayAPIPolling (15 min)

Order Webhook Handler

// Shopify order webhook
app.post('/webhooks/shopify/order', async (req, res) => {
  const order = req.body;

// Validate webhook if (!verifyShopifyHmac(req)) { return res.status(401).send('Invalid'); }

// Queue for processing await orderQueue.add({ orderId: order.id, platform: 'shopify', data: order });

res.status(200).send('OK'); });

Batch Order Import

// Scheduled order import
const importOrders = async () => {
  const platforms = ['shopify', 'amazon', 'ebay'];

for (const platform of platforms) { const orders = await fetchUnshippedOrders(platform);

for (const order of orders) { await processOrder(order); } } };

// Run every 15 minutes cron.schedule('/15 *', importOrders);

Address Validation Automation

Validation Flow

const validateOrderAddress = async (order) => {
  const result = await addressApi.validate(order.shipping_address);

if (result.valid) { // Use corrected address return { ...order, shipping_address: result.corrected_address, address_validated: true }; }

// Flag for manual review await flagForReview(order, 'invalid_address', result.errors); return null; };

Address Correction Rules

ScenarioAction
Minor correction (apt #)Auto-correct
Zip code mismatchPrompt for confirmation
Invalid addressHold for manual review
PO Box restrictionAlert if carrier requires

Carrier Selection Automation

Rule-Based Selection

const selectCarrier = async (order) => {
  const rates = await shippingApi.getRates(order);

// Apply business rules const filteredRates = rates.filter(rate => { // Weight restrictions if (order.weight > 70 && rate.carrier === 'usps') return false;

// Service level requirements if (order.priority === 'express' && rate.days > 3) return false;

// Carrier preferences if (order.destination.country !== 'US' && rate.carrier === 'usps') { return order.value < 100; // USPS for low-value international }

return true; });

// Sort by cost return filteredRates.sort((a, b) => a.rate - b.rate)[0]; };

Selection Criteria Matrix

CriteriaWeightExample
Cost40%Lowest rate
Speed30%Days to delivery
Reliability20%Carrier history
Customer preference10%Selected at checkout

Label Generation Automation

Automated Label Creation

const processOrderForShipping = async (order) => {
  try {
    // 1. Validate address
    const validatedOrder = await validateOrderAddress(order);
    if (!validatedOrder) return;

// 2. Select carrier const selectedRate = await selectCarrier(validatedOrder);

// 3. Create label const label = await shippingApi.createLabel({ order: validatedOrder, rate: selectedRate });

// 4. Update order with tracking await updateOrderTracking(order.id, { carrier: label.carrier, trackingNumber: label.tracking_number, labelUrl: label.label_url });

// 5. Notify customer await sendShipmentNotification(order, label);

return label; } catch (error) { await handleShippingError(order, error); } };

Batch Label Processing

const processBatchLabels = async (orders) => {
  const results = {
    successful: [],
    failed: []
  };

// Process in parallel with concurrency limit const chunks = chunkArray(orders, 10);

for (const chunk of chunks) { const promises = chunk.map(order => processOrderForShipping(order) .then(label => results.successful.push({ order, label })) .catch(error => results.failed.push({ order, error })) );

await Promise.all(promises); }

// Generate batch report return generateBatchReport(results); };

Tracking and Status Updates

Webhook-Based Tracking

// Tracking webhook handler
app.post('/webhooks/tracking', async (req, res) => {
  const event = req.body;

const order = await findOrderByTracking(event.tracking_number);

switch (event.status) { case 'in_transit': await updateOrderStatus(order.id, 'shipped'); break; case 'out_for_delivery': await sendDeliveryDayNotification(order); break; case 'delivered': await markOrderDelivered(order.id); await sendDeliveryConfirmation(order); break; case 'exception': await handleDeliveryException(order, event); break; }

res.status(200).send('OK'); });

Polling Fallback

// For carriers without webhooks
const pollTrackingUpdates = async () => {
  const activeShipments = await getActiveShipments();

for (const shipment of activeShipments) { const status = await shippingApi.getTracking(shipment.tracking_number);

if (status.updated_at > shipment.last_update) { await processTrackingUpdate(shipment, status); } } };

// Run every hour cron.schedule('0 ', pollTrackingUpdates);

Customer Notification Automation

Notification Triggers

EventNotificationChannel
Label createdShipment confirmationEmail
First scanPackage in transitEmail
Out for deliveryDelivery day alertSMS
DeliveredDelivery confirmationEmail
ExceptionIssue notificationEmail + SMS

Email Template System

const sendShipmentNotification = async (order, label) => {
  const template = 'shipment_confirmation';

await emailService.send({ to: order.customer.email, template, data: { customerName: order.customer.name, orderNumber: order.number, trackingNumber: label.tracking_number, carrier: label.carrier, trackingUrl: generateTrackingUrl(label), estimatedDelivery: label.estimated_delivery, items: order.line_items } }); };

Error Handling and Recovery

Error Categories

CategoryActionEscalation
Address errorQueue for reviewAfter 2 failures
Rate errorRetry with backoffAfter 3 failures
Label errorRetry with backoffAfter 3 failures
Payment errorNotify financeImmediate

Recovery Workflow

const handleShippingError = async (order, error) => {
  const errorType = classifyError(error);

// Log error await logShippingError(order.id, error);

// Determine action switch (errorType) { case 'retryable': await retryQueue.add({ orderId: order.id, attempt: 1 }); break; case 'address_issue': await flagForManualReview(order.id, 'address_validation'); break; case 'rate_error': await useBackupCarrier(order); break; default: await escalateToSupport(order.id, error); } };

Atoship Automation Features

FeatureBenefit
Platform integrationsPre-built connections
Automated rate shoppingBest rate selection
Webhook supportReal-time tracking
Batch processingBulk operations
Error handlingAutomatic retry

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